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5 Trends in Corporate Event Transportation for 2017

July 18, 2017 | Virginia limousine service | Randy Allen

When you’re planning a corporate event, you want to make sure that your corporate transportation is keeping up with the times and will complement the quality of your event favorably. With the right transportation, you can make a great impression on clients and colleagues alike. Here are the top five trends in corporate event transportation we’re noticing for 2017.

  1. Extend Networking To The Drive

These days, networking doesn’t just happen at conferences, annual meetings, or trade shows. It can happen during happy hour or even poolside. Corporate event transportation leads this trend, extending networking to the drive to and from the event. This kind of personal, face-to-face experience is a unique opportunity to get to know a colleague or client. Take advantage of this time to develop a more personal connection, and come away with a business card and a new contact. In a follow-up email or text, they’ll remember you from the pleasant conversation you had one-on-one during the drive.

  1. Prepare Using A Mobile Event App

One of the biggest trends this year is the use of mobile apps to revolutionize the corporate event experience. Corporate event transportation will stay in sync with this rapidly developing trend.

It’s easy to energize attendees and streamline your event planning with an event app. Not only is it convenient, but an event app is also a green alternative to handouts. There are lots of great event apps out there. Our favorites: DoubleDutch, which allows you to present everything from speaker bios to multi-level maps in one place; and CrowdCompass, which features a social activity feed, allowing attendees to have both a personalized and collective activity feed documenting their experience at the event.

Virtual check-ins are something to consider, as they are another way to encourage active engagement with your event.

  1. The Customer Experience Is Paramount

Even as our reliance on technology like the Internet of Things and mobile applications grow, customers still crave a personal, authentic experience, and are even demanding more of it. It’s easy to make a lasting impression on your event attendees by delivering a personal touch like executive ground transportation. These kinds of thoughtful details are what will really make your event stand out against competitors and encourage repeat attendance!

  1. Personalize Your Marketing

Personalized marketing is a great way to build your customer base by thoughtfully targeting both loyal customers and those you’d like to woo. As you plan your event, consider how you can tailor your marketing to pull in these key demographics. Brainstorm with your colleagues and your creative team to come up with inventive ways to draw in customers.

  1. Choose A Transportation Provider You Can Trust

Even as technology and personal preferences change, one thing is paramount: choosing event transportation from a ground transportation provider that will make your event stand out. Our Virginia car service provides the kind of professional, personalized attention that your corporate event deserves. A ride in one of our Virginia limos, in the care of one of our attentive chauffeurs, can create a positive and stress-free environment for you and your attendees.

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